Eden strengthens tourism relations

The festival market in South Africa has mushroomed since festivals set the scene for a whole new industry.  Following in the footsteps of the Aardklop, Grahamstown and Klein Karoo National Arts Festivals, an estimated 600 festivals have sprung up around the country. The latter is understandable seeing that a successful festival can be extremely lucrative, not just for the organisations hosting it, but for the entire region.

The Eden DM Mayoral Committee with the different Local Tourism Representatives. FLTR: Cllr Johan du Toit, Cllr Tertius Simmers, Speaker Doris Nayler, Executive Mayor Wessie van der Westhuizen, Marcia Holm – COO of Mossel Bay Tourism, Francois Ferreira  - Principal of Francois Ferreira Academy, Denise Lindley, Vice-Principle of Francois Ferreira Academy, Greg Vogt  - CEO of Knysna Tourism, Cllr John Maxim, Alderman Emile Scheepers - Mossel Bay Municipality, Glendyrr Fick - Tourism Development Manager: Knysna Tourism, Cllr Lionel Esau and Cllr Henry McCombi.

The Eden DM Mayoral Committee with the different Local Tourism Representatives.
FLTR: Cllr Johan du Toit, Cllr Tertius Simmers, Speaker Doris Nayler, Executive Mayor Wessie van der Westhuizen, Marcia Holm – COO of Mossel Bay Tourism, Francois Ferreira – Principal of Francois Ferreira Academy, Denise Lindley, Vice-Principle of Francois Ferreira Academy, Greg Vogt – CEO of Knysna Tourism, Cllr John Maxim, Alderman Emile Scheepers – Mossel Bay Municipality, Glendyrr Fick – Tourism Development Manager: Knysna Tourism, Cllr Lionel Esau and Cllr Henry McCombi.

In light of the above, and in line with Eden DM’s Tourism Marketing and Development Strategy, the Tourism Unit requested all Local Tourism Organisations (LTO’s) to submit business proposals for financial support in April 2015. The main objective of this initiative was to create platforms for Regional SMME’s to expose and sell their products.  Furthermore, to promote the brand of the Garden Route & Klein Karoo, strengthen relationships with stakeholders and to make the brand more visible in the tourism industry.

On Monday, 08 June 2015 the Executive Mayor of Eden District Municipality, handed cheques to the amount of R 385 000 to various LTO’s, sponsoring six (6) local projects and events.  The beneficiaries were the Plettenberg Bay Wine and Bubbly Festival; Plettenberg Bay Birding and Hiking Trails Media Launch, Knysna Collective Craft Shop, Knysna Green Chefs Initiative, Mossel Bay Travel Festival and the Francois Ferreira Academy.

During a press conference attended by the LTO’s, the Executive Mayor, Councillor Wessie Van der Westhuizen said: “To establish and build relationships with you is very important to us.  As a municipality we need to assist businesses to create economic development in order to stimulate the local economy.  He applauded the Francois Ferreira Academy for the opportunity given to young people in the region, equipping them in the catering industry.

In conclusion, the representatives from the different LTO’s thanked the Eden Tourism Unit for their ongoing support and assistance in developing their events and products.